Even before COVID-19 struck, quick-service restaurants (QSRs) and franchise customers were already gravitating toward online ordering as a preference. A survey conducted by the National Restaurant Association in 2019 revealed that 60% of all restaurant and foodservice sales were takeout, drive-through, and delivery, underscoring the popularity of more convenient customer options.
Common apps such as Grubhub, DoorDash, and Postmates, to name a few, also continue to raise the bar for convenience, thanks in large part to new technologies. While these third-party, app-supported delivery options may seem to be dominating the QSR and franchise hustle, online and mobile ordering has truly transformed the in-store experience.
Ordering online or through an app yields benefits in a post-COVID world. It ensures that staff has more time to focus on order accuracy and customer satisfaction as well as limits the number of customers physically present at your business ordering in person.
No more losing large profit percentages to the middle man. And by middle man, we mean bad Internet. Whether your business is a quick-service restaurant, a sit-down family-style place, or a drive-through franchise, Internet is guaranteed to play a critical role in your operations. Everything from your point of sale (POS) systems to your online ordering website relies on a stable Internet connection.
RocketBroadband solutions provide an easy way for your business to eliminate revenue loss and ensure that your Internet remains online 24/7. We offer one of the world’s leading 4G LTE backup Internet services, RocketFailover®. RocketFailover keeps your business connected when the Internet goes down with an automatic LTE failover connection. This ensures that you never lose an online order or a customer due to an Internet outage.
When paired with iStatus® Connection Monitoring, we take the guesswork out of network and connectivity issues. iStatus allows your management to see exactly when, where, and why network issues occurred so that you can contact your Internet Service Provider (ISP) to get the issue resolved. iStatus is ideal for multi-location franchises or single-location restaurants that want easy network management from the convenience of their smartphone.
Now, this is a time to adapt and be flexible in the era of online ordering and carry-out only. RocketBroadband solutions are affordable and help ensure that your restaurant stays as operational as possible and that your customers have a seamless experience.